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Elevate

We are the Exclusive Representative for Elevate Products in Michigan

Firestone, a premier provider of industry-leading roofing, wall and lining systems, is becoming Elevate™. In 2021, Holcim purchased Firestone Building Products from Bridgestone. The purchase brought significant capital investment to the standard Firestone Building Product lines. We are excited to launch the new Elevate Roofing Systems line. All other product names stay the same and nothing will change to any existing or future warranty offering.

As the leading manufacturer for high-quality roofing systems, Elevate roofing products are widely known and admired across the industry. Their durability and reliability exceed any other brand, making them a preferred choice for commercial roofing projects. MWA Commercial Roofing Systems is proud to be the exclusive representative for Elevate roofing products in the state of Michigan.

Two roofers laying down RubberGard EPDM on a rooftop

RubberGard EPDM is a Sustainable, Top-Quality Roofing Material

Our high-quality synthetic rubber compound is the foundation for RubberGard™, the industry’s premium-grade EPDM roofing membrane. With durability, flexibility and UV resistance built in, RubberGard™ EPDM is a versatile roofing solution you can count on. RubberGard EPDM is available in with or without reinforcement and can be either adhered or mechanically attached.

Our FullForce EPDM is the industry's first self-adhered EPDM sheet that bonds to itself, eliminating seam tape from the installation process. FullForce EPDM is fast to install, requires less skill and labor, and can be installed as low as 20ºF allowing year-round installation. From office buildings and distribution warehouses to hospitals and schools, RubberGard EPDM delivers outstanding, long-lasting performance no matter the climate.

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Roofer working with UltraPly TPO roofing membraneUltraPly TPO is Known as a Flexible and Environmentally Friendly Roofing Membrane

Thermoplastic polyolefin (TPO) single-ply roofing membranes are among the fastest growing commercial roofing products and have gained praise across the industry for their many performance and installation advantages. UltraPly TPO FlexSA is the most flexible TPO on the market. UltraPly TPO FlexSA is self adhered and welds more like PVC membrane, but with the superior performance of the TPO formulation. As demand increases for heat-reflective and energy efficient roofing systems, you can rely on UltraPly TPO single-ply roofing membranes to continue to provide resistance to ultraviolet, ozone and chemical exposure.

Polyvinyl Chloride (PVC)

Polyvinyl Chloride (PVC)

Polyvinyl Chloride (PVC) single-ply roofing membranes are among the most popular roofing systems available today. They're remarkably durable and highly resistant to some of the toughest flat-roof aggressors like fire, chemicals, and hurricane-level winds. But the benefits of PVC roofing go beyond durability to include solar reflectivity, which can help regulate building temperature and energy use. Thanks to their performance and installation advantages, PVC roofing systems have been put to the test and trusted by building owners around the world for more than 35 years. Elevate's PVC formulation has remained largely unchanged for the last 30 years, having one of the longest track records in the industry.

No matter your roofing needs, Elevate has superior systems to help you protect your building. MWA Commercial Roofing Systems is your partner to help you discover which roofing system is best for your specific project. Contact us today for more information about Elevate products.

 

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  • As an independent spec writer, MWA has been a trusted resource for many years on all types of roofing and related enclosure weatherproofing systems. The technical support and specification reviews have been of a high quality with an attention to detail that can only be found among individuals that live, breathe, and understand the nuances of their business. Response times and follow-up are also exceptional. The service provided by MWA is one I place a high value on, as it ultimately saves me time in the preparation of technical specifications. Amy Baker, Amy Baker Arc
  • As an architect, I rely on my product representatives to be knowledgeable and responsive when I need assistance with getting or understanding information about their products and systems. Over the years MWA has done an outstanding job of providing our region with Product Representatives that meet and exceed my expectations! Dawn Peterson, Neumann/Smith Architecture
  • I don’t know that we could have achieved our level of success without the continued support of MWA. From providing technical support and knowledge of the products that you represent; to the relentless pursuit of client satisfaction, we could not have asked for a better industry partner. Brian McDonald, J&L Roofing Company
30
years in
business
16
year average
tenure at MWA
343+
years accumulated
industry experience
250+
MM SF of roofs under
warranty in Michigan